After reading the nth article in the news about single-use plastic
and how it affects the places we live in,
it slowly started to sink in what a huge effect plastic waste has on our environment.
And we thought, maybe we can help a little…
“Did you know… plastic, it’s a big thing.”
The U.K. produces 5m tons of single use plastic every year.
That’s enough to fill the Albert Hall 1000 times.
Annually, 2.5bln coffee cups are thrown away,
of which 99.75% can’t be recycled.
Currently 100,000 sea mammals die every year
from eating or getting tangled in plastic waste.
And ocean plastic is set to triple in a decade.
Luckily, more recent news is looking a bit brighter,
with new measures put in place on a larger scale.
Plastic bag usage has dropped 85% since the 5p charge was introduced.
Coffee shops are offering incentives for customers to use reusable cups.
The U.K.’s government has committed to reduce unnecessary plastic.
We are Smidge.
And our aim is simple.
“We’d like to help play a part
in reducing plastic pollution,
including but not only single-use plastics.”